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The Law of Attraction never looked so sexy. In this commercial by Axe, a Vanilla Ice / Kid Rock / Robert Englund-looking rapper gets what is coming to him as his poser attitude and image finally get exposed. Axe makes the statement: "Get back what music stars have taken away from you." I guess if you spray it, they will come...
eGuider: John Rota
Film, TV & New Media Producer
John is a producer who specializes in smart, thought-provoking films, television, and web series. He has worked on many Emmy Award winning shows, including the documentary Legendary Nights, chronicling the 12 best fights in HBO's 30 years of boxing. While in development at HBO Films, he worked on Bury My Heart at Wounded Knee, based on the best-selling novel by Dee Brown. His company, Divine Madman Productions, is currently developing a web series entitled 13Fights, based on John's experience working and living in the boxing world.