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Alka-Seltzer Road Trip
A road trip to plug indigestion? Well nothing will make you crave plop-plop-fizz-fizz more than a cross-country tour of street vendor food, buffet blowouts, and chicken-and-waffle houses. But it helps to start out with…the boys from Entourage? Alka Seltzer’s “Great American Road Trip” percolated beyond the webosphere to CNN, and earned AdWeek’s “best branded web series of ’08” title.
eGuider: Melissa Roth
Journalist, Author, Web Producer
Melissa Roth has written story extensions and webisodes for HBO shows including Entourage, Big Love, Sex & the City and John from Cincinnati. The author of two books (On the Loose and The Left Stuff), has written for The Washington Post, Rolling Stone and Self magazine. She is currently producing two web series, Miss Beasley's Pick-Up School for Girls and Byron's Barcalounger.