Mental Beast Prologue from the shots on Vimeo.
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Mental Beast
Prologue
Comedy (Broad)
[ 5:14 - from Vimeo ]
'Mental Beast' is a unique new comedy series featuring Vancouver's finest comedians, actors and performers that tells the story of fictitious radio station, KRML, on the verge of collapse. To bring the story to life, the series has a transmedial bend and will be broadcast as both audio and video, bouncing between the two media experiences to air the radio show and spotlight the station's behind the scenes happenings. The promo episode is lively and fun, reminiscent of a classic sitcom style with a modern edge. It's 'WKRP in Cincinnati' meets 'The Office' (British version, of course) with a cast that's as saucy as their exploits.
eGuider: Gennefer Snowfield
Writer, Producer, Branded Entertainment Specialist
Gennefer is a writer, producer and founder of Space Truffles Entertainment, a boutique digital media agency specializing in branded entertainment, web series and transmedia narratives that connect content and commerce through immersive, multi-platform experiences. A new media strategist and advisor, Gennefer is considered a thought leader in branded entertainment and speaks on topics ranging from digital storytelling to augmented reality. She's consulted for just about every major brand from Coca Cola to Microsoft and web series like The Steps, Full Nelson and The Time Shifters. She's also produced several comedy short films, an original mobile series and has served as creative director in commercial television advertising campaigns. With over a decade in traditional and web marketing, Gennefer develops compelling brand encounters and multimedia experiences that are changing the face of interactive entertainment.
