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Waitin' Room Service (for Lung Cancer Awareness)
November is Lung Cancer Awareness month, so the Lung Cancer Alliance decided to spread their message through entertainment to reach the masses. Combining humor with hip hop, this well produced parody of Pitbull's 'Hotel Room Service' promotes the cause in a memorable way, and will hopefully generate some new supporters to help champion it.
eGuider: Gennefer Gross
Writer, Producer, Branded Entertainment Specialist
Gennefer is an entertainment marketer and digital media executive turned comedy writer, producer and host. She is currently co-founder of Gross Factor Productions, an independent film and television production company she runs with her husband and writing partner, David. Gennefer has developed several scripted television series, produced multiple comedy short films, an original mobile series and has served as creative director in commercial television advertising campaigns. A creative thinker with a keen eye for quality content and the talent to write and produce it, Gennefer is re-imagining entertainment and harnessing the traditional and digital convergence to create compelling multi-platform experiences.