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Out of Business: The Obama Healthcare Plan
Humor is rarely the weapon of choice in policy ads. And morbid humor? Outside of HBO and a few edgier network sitcoms, we rarely see it. So this ad supporting President Obama’s health care plan takes risks in appealing to the masses. The payoff is that it’s memorable. Also worth noting, it’s sponsored by MoveOn.org, which doesn’t get presidential approval.
eGuider: Melissa Roth
Journalist, Author, Web Producer
Melissa Roth has written story extensions and webisodes for HBO shows including Entourage, Big Love, Sex & the City and John from Cincinnati. The author of two books (On the Loose and The Left Stuff), has written for The Washington Post, Rolling Stone and Self magazine. She is currently producing two web series, Miss Beasley's Pick-Up School for Girls and Byron's Barcalounger.