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The Weak Shop - Chair Pants
Comedy (Spoof), Other Gems (Advertisements)
[ 2:15 - from YouTube ]
The British Columbia Dairy Foundation created this campaign as a way to promote drinking milk for strong, healthy bones. But they may have stumbled upon what could be a blockbuster hit in the states - Chair Pants! Laziness is the American way, after all. Between this product and a Barcalounger, we may never have to stand upright ever again.
eGuider: Gennefer Gross
Writer, Producer, Branded Entertainment Specialist
Gennefer is an entertainment marketer and digital media executive turned comedy writer, producer and host. She is currently co-founder of Gross Factor Productions, an independent film and television production company she runs with her husband and writing partner, David. Gennefer has developed several scripted television series, produced multiple comedy short films, an original mobile series and has served as creative director in commercial television advertising campaigns. A creative thinker with a keen eye for quality content and the talent to write and produce it, Gennefer is re-imagining entertainment and harnessing the traditional and digital convergence to create compelling multi-platform experiences.
