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Viral Music: The Good, Bad, and Bizarre

One of the great things about the Internet is that it provides us with a forum to share not only high quality content, but content that is so bad it's amazing. Very often, it's the terrible videos that we just can't get enough of. Here we have the Internet's most renowned artists - but remember, that doesn't necessarily mean talented...

Lip Dub - I Gotta Feeling view now
Tim Street

Core eGuider: Tim Street
Chief Creative / CEO APE Digital Inc. 

Lip Dub - I Gotta Feeling

Music (Lip-Dub)
[4:54, from YouTube]

It's the music that makes this video for sure, but beyond that is the passion of the students lip-syncing to the Black Eyed Peas' "I Gotta Feeling". This is an important video because it addresses some Internet copyright issues. In my opinion, allowing people to use copyright protected content as a form of expression is good for everyone. If these students had approached the Black Eyed Peas' record label to get permission to make a video like this they would have been shut down in a heartbeat; by just doing it they are going to have a viral video hit on their hands. YouTube has paved the way for new videos to monetize, so both the Black Eyed Peas and UQAM have a chance at making some money. Best of all, the audience is able to enjoy something that, until recently, we never would have had the opportuinity to see.